Privacy Policy

Wil the Photographer, LLC
Effective Date: June 29, 2015
Last Updated: September 9, 2026

WHO WE ARE

This Privacy Policy describes how Wil the Photographer, LLC (“Wil the Photographer,” “we,” “our,” or “us”) collects, uses, protects, and discloses personal information when you visit or use https://wilthephotographer.com (the “Site”), purchase products or services, attend events, use transportation services, create an account, communicate with us, or otherwise interact with our business.

Business Name: Wil the Photographer, LLC
Business Address: 10050 Palma Linda Way #319, Orlando, FL 32836
Email: wilthephotographer@gmail.com
Phone: (407) 569-7788

PERSONAL INFORMATION WE MAY COLLECT

Depending on how you interact with us, we may collect the following categories of personal information:

  • Name
  • Email address
  • Mobile phone number
  • Billing address
  • Shipping address
  • Account information
  • Order and purchase history
  • Event ticket information
  • Transportation reservation information
  • Attendee or guest information provided in connection with an order
  • Customer service communications
  • Contact form submissions
  • Referral-credit and promotional account activity
  • Digital media purchase and download activity
  • Selfies or other images voluntarily submitted for optional facial photo search
  • Facial feature data, face identifiers, or mathematical face vectors generated from searchable event photographs or a voluntarily submitted selfie, where applicable
  • Face-search preferences, saved face-profile settings, and consent records where a persistent face feature is enabled
  • Payment-related information processed by payment service providers
  • IP address
  • Browser type
  • Device information
  • Operating system information
  • Approximate location derived from technical information where available
  • Referral source
  • Website usage and interaction data
  • Cookie and similar technology information

HOW WE COLLECT INFORMATION

We may collect information directly from you when you:

  • Create an account
  • Purchase a product, event ticket, or transportation service
  • Submit attendee information
  • Join a waitlist
  • Contact customer support
  • Submit a contact form
  • Participate in a referral-credit program
  • Download purchased digital media
  • Voluntarily submit a selfie or other image to use an optional photo-search feature
  • Choose to save a face profile for optional new-photo alerts or a temporary live photo search
  • Voluntarily opt in to email or SMS communications
  • Otherwise provide information directly to us

We may also automatically collect certain technical information when you use the Site through cookies, server logs, analytics tools, security services, and similar technologies.

When facial photo search is enabled, photographs in eligible public Photo Store albums may be analyzed so that mathematical facial feature information can be created and associated with the applicable photo for matching purposes. This processing is described in more detail below.

WHY WE USE PERSONAL INFORMATION

We may use personal information to:

  • Process purchases and payments
  • Deliver products and digital media
  • Operate optional facial photo-search and “Photos of Me” features
  • Match a voluntarily submitted selfie against eligible searchable event photographs
  • Provide optional new-photo alerts or temporary live-event photo matching when requested
  • Issue and manage event tickets
  • Manage transportation reservations
  • Operate customer accounts
  • Provide customer service
  • Send transaction and order information
  • Provide event and transportation information
  • Maintain security and prevent fraud
  • Manage promotional or referral credits
  • Maintain records relating to transactions and services
  • Improve the Site and customer experience
  • Analyze Site traffic and performance
  • Comply with applicable laws and legal obligations
  • Protect our legal rights and the rights of customers and third parties

SMS / MOBILE MESSAGING PRIVACY

Wil the Photographer, LLC may offer customers the opportunity to voluntarily receive SMS or MMS text messages directly from Wil the Photographer, LLC.

Depending on the specific messaging program for which you separately opt in, messages may include account notifications, order information, ticket information, event information, transportation updates, pickup information, schedule changes, customer service communications, and other communications that you specifically request or consent to receive.

Mobile phone numbers, SMS opt-in information, and SMS messaging consent will not be sold, rented, shared, or provided to third parties or affiliates for their marketing or promotional purposes.

SMS opt-in information and consent are specific to Wil the Photographer, LLC and the messaging program for which the consumer provided consent. SMS consent is not transferred, assigned, or provided to other businesses, advertisers, affiliates, lead generators, or third-party marketers.

Third-party service providers may process mobile information only when reasonably necessary to provide technical, communications, hosting, customer service, security, or other support services on our behalf. These service providers are not authorized to use mobile phone numbers or SMS consent information for their own marketing or promotional purposes.

SMS consent is voluntary. Providing your telephone number, creating an account, purchasing a product or service, or accepting our general Terms and Conditions does not by itself constitute consent to receive SMS marketing or promotional messages.

Where SMS consent is collected through our Site, customers must affirmatively choose to opt in through the applicable SMS consent mechanism. SMS consent is not a condition of purchasing goods or services.

  • Message frequency: Message frequency varies depending on your activity, purchases, events, transportation activity, support requests, and the messaging program for which you opted in.
  • Message and data rates: Message and data rates may apply.
  • Opt out: You may opt out of an applicable SMS messaging program at any time by replying STOP.
  • Help: Reply HELP for assistance or contact us using the information listed in this Privacy Policy.

Opting out of SMS messages does not prevent us from communicating with you through other methods when reasonably necessary to complete a transaction, respond to a request, or provide a service that you requested.

For additional SMS terms, please review our Terms and Conditions .

EMAIL COMMUNICATIONS

We may send transactional emails relating to purchases, accounts, tickets, transportation, digital downloads, customer service, security, or other services you request.

Where required, promotional email communications will be sent based on applicable consent or other lawful authorization.

You may unsubscribe from promotional email communications using the unsubscribe mechanism provided in the message.

CONTACT FORMS AND CUSTOMER COMMUNICATIONS

When you contact us through a website form, email, telephone, or another communication method, we may collect and retain the information you provide in order to respond to your request, provide support, maintain records, prevent fraud, and resolve disputes.

Contact form submissions may generally be retained for up to six months or longer when reasonably necessary for an active customer service matter, legal requirement, fraud investigation, payment dispute, or other legitimate business purpose.

PAYMENT INFORMATION

Payments may be processed by third-party payment service providers such as Stripe, Square, PayPal, Zelle, or other payment providers made available through our services.

Payment processors may collect and process payment information according to their own privacy policies, security practices, and terms.

We may receive limited transaction information from payment providers, including payment status, transaction identifiers, payment method information, and other information reasonably necessary to process and maintain records of a transaction.

Payment service providers are not authorized by Wil the Photographer, LLC to use SMS opt-in information or messaging consent for their own marketing or promotional purposes.

COOKIES AND SIMILAR TECHNOLOGIES

The Site may use cookies, local storage, pixels, server logs, and similar technologies to:

  • Maintain login sessions
  • Maintain shopping carts and checkout sessions
  • Remember user preferences
  • Improve website functionality
  • Measure Site traffic and performance
  • Detect fraud and security threats
  • Understand how visitors interact with the Site
  • Support advertising and analytics where applicable

You may be able to manage certain cookies through your browser settings, cookie-management tools, or privacy controls made available on the Site.

ANALYTICS

We may use analytics services, such as Google Analytics or similar tools, to understand Site traffic, usage, performance, and customer interactions.

Analytics providers may collect information such as IP address, device information, browser information, pages visited, approximate location, interaction data, and referral information according to their own privacy policies.

SMS opt-in consent is not provided to analytics providers for their own marketing or promotional purposes.

ADVERTISING AND TRACKING TECHNOLOGIES

We may use advertising or measurement technologies provided by services such as Google, Meta, or similar providers.

These technologies may collect online identifiers, browser information, device information, Site interactions, and similar information for analytics, measurement, advertising, or personalization purposes.

Mobile phone numbers and SMS opt-in consent are excluded from this type of third-party advertising or promotional data sharing.

Where applicable law provides a right to opt out of certain advertising, sale, or sharing activities, you may exercise those rights using available privacy controls or by contacting us.

THIRD-PARTY SERVICE PROVIDERS

We may use third-party companies to perform services on our behalf, including:

  • Payment processing
  • Website hosting
  • Content delivery and website security
  • Email delivery
  • SMS and communications delivery
  • Cloud storage
  • Facial analysis, face matching, and related cloud processing
  • Analytics
  • Fraud prevention
  • Customer service
  • Order fulfillment

These service providers may process personal information only as reasonably necessary to perform services for us and subject to their applicable agreements, privacy obligations, and legal requirements.

For facial photo search, we may use Amazon Web Services (“AWS”), including Amazon Rekognition, as a service provider to process images and mathematical facial feature information for matching, indexing, and deletion operations.

SMS opt-in information and mobile messaging consent are not shared with third parties or affiliates for their own marketing or promotional purposes.

HOW WE SHARE PERSONAL INFORMATION

We do not sell or rent mobile phone numbers or SMS opt-in consent.

We do not sell, lease, trade, or disclose facial feature information or face vectors for third-party advertising or marketing. Facial information may be processed by service providers, such as AWS, only as reasonably necessary to operate the facial photo-search features, maintain security, comply with law, or carry out a request from the individual to whom the information relates.

We may disclose other personal information when reasonably necessary to:

  • Process payments
  • Complete and fulfill customer orders
  • Provide requested products or services
  • Deliver communications on our behalf
  • Operate and secure the Site
  • Prevent or investigate fraud
  • Comply with legal obligations
  • Respond to lawful court orders, subpoenas, or governmental requests
  • Protect the rights, property, or safety of Wil the Photographer, LLC, our customers, or others

For clarity, all categories of sharing described in this Privacy Policy exclude SMS opt-in data and messaging consent for third-party or affiliate marketing and promotional purposes.

REFERRAL CREDITS

We may maintain information related to referral-credit activity, including referral identifiers, referred transactions, account credits, and related fraud-prevention information.

Referral participants do not receive another customer’s mobile phone number or SMS opt-in information through the referral program.

Participation in a referral-credit program does not authorize a participant to send SMS communications on behalf of Wil the Photographer, LLC.

EVENT AND TICKET INFORMATION

When you purchase an event ticket or transportation service, we may collect information needed to process the transaction, identify attendees, provide event information, manage transportation, verify admission, prevent fraud, and maintain transaction records.

PUBLIC GUEST LISTS

For certain events, attendee or purchaser names may be included on a guest list when this practice is disclosed in connection with the applicable event or ticket purchase.

We do not intentionally publish customer mobile phone numbers, billing information, payment information, or SMS consent information as part of a public guest list.

If you wish to request removal of your name from a guest list, contact wilthephotographer@gmail.com. Requests should be submitted as early as possible before the applicable event.

PHOTOGRAPHY, VIDEO, AND EVENT MEDIA

Photography or video recording may occur at events associated with Wil the Photographer, LLC.

Event photographs or video may contain images of attendees and may be retained, displayed, licensed, sold, or otherwise used as permitted by applicable law, event notices, releases, agreements, and our Terms and Conditions.

Where a separate media release or agreement applies, the terms of that agreement will control.

FACIAL RECOGNITION, BIOMETRIC INFORMATION, AND PHOTO SEARCH

Wil the Photographer, LLC may offer an optional facial photo-search feature that helps a person locate photographs that may contain them. Depending on applicable law, facial feature information created or processed for this feature may be considered biometric information, biometric data, or sensitive personal information.

Facial photo search is optional. A person does not need to use facial search in order to browse albums, purchase photographs, attend an event, use transportation services, or otherwise use the Site.

HOW THE FEATURE WORKS

Eligible photographs in published, publicly searchable Photo Store albums may be processed to detect faces and create mathematical facial feature data or face identifiers that are associated with the applicable photo. This allows a later selfie search to identify possible matching photographs.

When you voluntarily submit a selfie for facial photo search, Wil Photo Store temporarily processes the image and sends the necessary image data to Amazon Rekognition for comparison against the searchable face collection. Search results are possible matches only and are not identity verification.

Facial matching is probabilistic and may return an incorrect match or fail to find a photograph that contains you. You should review each result before purchasing or relying on it.

SELFIE RETENTION

For a normal one-time face search, Wil Photo Store is designed to delete the uploaded selfie file and any temporary normalized copy after the search request is processed. We do not use the submitted selfie as a public photograph, advertisement, or promotional image merely because it was submitted for face search.

OPTIONAL SAVED FACE PROFILES AND NEW-PHOTO ALERTS

If you are signed in and separately choose to enable a feature such as “Photos of Me” or new-photo alerts, the Site may create a persistent Amazon Rekognition face identifier or face vector linked to your account. The selfie image itself is still deleted after processing. The saved face identifier is used to compare your profile against newly indexed photographs and provide the requested photo-matching feature.

You may pause alerts without deleting the saved face profile, or you may use the available account control to delete the saved face profile. Deleting the face profile is designed to request deletion of the corresponding stored face vector from the Rekognition collection and remove the associated profile record from Wil Photo Store.

TEMPORARY LIVE PHOTO SEARCH

If a temporary live-event search is offered and you choose to keep the search active, a temporary face identifier may be retained for the session period shown when you use the feature. Wil Photo Store is designed to delete that temporary face vector after the live-search session expires.

FACIAL INFORMATION CREATED FROM EVENT PHOTOS

Facial feature data associated with an event photograph may be retained while that photograph remains eligible for facial search. When a photograph is removed from the searchable facial index, Wil Photo Store is designed to request deletion of the face identifiers associated with that photograph.

CONSENT AND CHOICE

Where facial-search consent is presented, you must affirmatively select the applicable consent option before submitting a selfie. Acceptance of our general Terms and Conditions alone does not constitute consent to submit a selfie for facial search.

The facial-search feature is intended only to help you locate photographs of yourself. The image submitted for a search must depict you.

Facial photo search is a self-search feature only. The selfie or other image you submit for facial photo search must depict you. You may not submit an image of another person or use the facial-search feature to identify, track, locate, investigate, or search for photographs of another person, even if you believe you have that person’s permission.

Where applicable law requires additional notice, consent, authorization, or restrictions before facial information may be collected, created, retained, or used, we may limit or disable facial-search functionality unless those requirements have been satisfied.

NO SALE OR ADVERTISING USE

We do not sell, lease, trade, or use face vectors or facial-search information for third-party advertising. We do not use facial-search results as a government identification system, security credential, credit decision, employment decision, insurance decision, or other eligibility determination.

FACIAL INFORMATION REQUESTS

Depending on applicable law, you may have the right to request access to, deletion of, or information about facial information associated with you. Requests may be submitted using the contact information in this Privacy Policy. We may need to verify the request before acting on it.

Additional details regarding facial recognition, retention, destruction, consent, and individual rights may be provided in our Biometric Information & Facial Recognition Privacy Notice .

DIGITAL MEDIA PURCHASE AND DOWNLOAD DATA

When you purchase digital photographs, videos, or other media, we may maintain records relating to the purchase and delivery of that content.

These records may include purchased files, download activity, download dates, account information, order information, and technical data reasonably necessary to provide and secure digital downloads.

DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining transaction records, complying with legal obligations, preventing fraud, resolving disputes, and enforcing agreements.

Typical retention periods may include:

  • Event photography and media: May be retained for approximately five years or longer where needed for archival, licensing, business, or legal purposes.
  • Order and transaction records: Retained as reasonably necessary for accounting, tax, payment, fraud, dispute, and legal purposes.
  • Contact form submissions: Generally retained for up to six months unless continued retention is reasonably necessary.
  • Analytics information: May generally be retained for up to 12 months or according to the applicable analytics provider’s configured retention period.
  • SMS consent records: May be retained as reasonably necessary to document consent, opt-out requests, messaging history, and compliance with applicable requirements.
  • One-time face-search selfies: Wil Photo Store is designed to delete the uploaded selfie file and temporary normalized copies after the applicable search request is processed.
  • Face vectors associated with searchable event photographs: May be retained while the associated photograph remains eligible for facial search and are designed to be deleted from the facial index when that photo is removed from the searchable face index.
  • Saved account face profiles: Retained while the user keeps the optional saved face-profile feature active or paused, unless deletion is requested, the account is deleted, or a different retention period is required by applicable law.
  • Temporary live-search face vectors: Retained only for the temporary session period displayed for the feature and designed to be deleted after the session expires.

YOUR PRIVACY RIGHTS

Depending on where you live and applicable law, you may have rights regarding your personal information, including the right to:

  • Request access to personal information we maintain about you
  • Request correction of inaccurate personal information
  • Request deletion of certain personal information
  • Request deletion of an optional saved face profile or associated face vector where applicable
  • Request information about facial information or biometric information associated with you where applicable
  • Request information about how personal information is used or disclosed
  • Object to or restrict certain processing where applicable
  • Withdraw consent where processing is based on consent
  • Opt out of certain promotional communications
  • Opt out of SMS communications by replying STOP

Some requests may be subject to legal exceptions or identity verification.

To submit a privacy request, contact: wilthephotographer@gmail.com or call (407) 569-7788.

CALIFORNIA PRIVACY RIGHTS

If California privacy law applies to our processing of your personal information, California residents may have rights including:

  • The right to know what personal information is collected
  • The right to request access to certain personal information
  • The right to request correction of inaccurate personal information
  • The right to request deletion, subject to legal exceptions
  • The right to know categories of personal information disclosed to third parties
  • The right to opt out of the sale or sharing of personal information where applicable
  • The right to limit certain uses of sensitive personal information where applicable
  • The right not to receive discriminatory treatment for exercising applicable privacy rights

We do not sell mobile phone numbers or SMS messaging consent.

To exercise an applicable California privacy right, contact us using the email address or phone number listed in this Privacy Policy.

GLOBAL PRIVACY CONTROL AND OPT-OUT PREFERENCE SIGNALS

Where required by applicable privacy law, we recognize qualifying browser-based opt-out preference signals, including Global Privacy Control (“GPC”), as a request to opt out of the sale or sharing of personal information for the browser or device transmitting the signal.

The effect of an opt-out preference signal may depend on the information available to us and whether applicable law requires us to apply the signal to a particular activity.

DO NOT TRACK

Some web browsers offer a “Do Not Track” setting. Because there is not a universally accepted technical standard for Do Not Track signals, the Site may not respond to traditional Do Not Track signals.

This does not affect our handling of legally recognized opt-out preference signals, such as Global Privacy Control, where applicable law requires us to honor them.

INTERNATIONAL DATA TRANSFERS

Wil the Photographer, LLC is based in the United States.

If you access our Site or services from another country, your personal information may be processed or stored in the United States or other locations where our service providers operate.

Where applicable law requires additional protections for international data transfers, we will use legally recognized safeguards as applicable.

DATA SECURITY

We use reasonable administrative, technical, and organizational security measures designed to protect personal information.

These measures may include:

  • SSL/TLS encryption for website connections
  • Secure payment processing services
  • Access controls
  • Account authentication measures
  • Website and network security technologies
  • Fraud monitoring and prevention measures

No website, electronic communication, storage system, or internet transmission can be guaranteed to be completely secure.

DATA BREACH NOTIFICATION

If a security incident involving personal information occurs, we will investigate the incident and provide notifications to affected individuals, regulators, or other parties when and within the time required by applicable law.

CHILDREN’S PRIVACY

Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 in violation of applicable law.

If we learn that personal information from a child under 13 was collected in a manner not permitted by law, we will take reasonable steps to delete the information.

A parent or legal guardian who believes that a child has provided personal information to us may contact us using the information listed below.

Facial photo search is not intended for use by a child under 13. Because facial photo search is limited to self-search, a parent, guardian, or other person may not submit a child’s image or another person’s image through facial photo search.

SOCIAL MEDIA AND THIRD-PARTY LOGINS

If we offer the ability to sign in using Google, Facebook, Apple, or another third-party authentication service, the third-party service may provide us with limited account information according to the permissions you grant and that provider’s privacy practices.

Your use of a third-party authentication provider is also subject to that provider’s applicable terms and privacy policy.

THIRD-PARTY WEBSITES

The Site may contain links to third-party websites or services.

We are not responsible for the privacy practices, security, content, or policies of websites or services that we do not control. You should review their privacy policies before providing personal information.

LEGAL BASIS FOR PROCESSING

Where applicable data protection law requires a legal basis for processing, we may process personal information based on:

  • Contract: Processing necessary to provide a product or service you requested.
  • Consent: Processing based on consent you voluntarily provide, including certain communications and optional facial photo-search or saved face-profile features where consent is the applicable basis.
  • Legal obligations: Processing necessary to comply with applicable law.
  • Legitimate interests: Processing reasonably necessary for security, fraud prevention, customer service, business operations, service improvement, and analytics where permitted by applicable law.

PRIVACY OF SMS CONSENT

For avoidance of doubt:

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

All categories of information sharing described in this Privacy Policy exclude text messaging originator opt-in data and consent. SMS opt-in data and consent will not be shared with third parties for their marketing or promotional purposes.

This restriction does not prevent us from using service providers that process information solely as necessary to provide SMS delivery, customer service, security, hosting, or other services on our behalf.

DATA CONTROLLER

For purposes of privacy laws that use the term “data controller” or similar terms, Wil the Photographer, LLC is responsible for the personal information described in this Privacy Policy except where another organization acts as an independent controller under applicable law.

ACCESSIBILITY

We strive to make our privacy information reasonably accessible.

If you experience difficulty accessing this Privacy Policy or need assistance, please contact: wilthephotographer@gmail.com .

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our services, technology, practices, or legal obligations.

When this Privacy Policy is materially updated, we will update the “Last Updated” date displayed at the top of this page.

CONTACT INFORMATION

If you have questions about this Privacy Policy, our privacy practices, or your personal information, contact:

Wil the Photographer, LLC
10050 Palma Linda Way #319
Orlando, FL 32836
Email: wilthephotographer@gmail.com
Phone: (407) 569-7788

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